STAR RIDE Kicks Off in West Hollywood
Tuesday, September 14, 2010 at 6:36AM > MEDIA ADVISORY: STAR RIDE Launch at The Abbey, West Hollywood
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STAR RIDE 2010 Inaugural Motorcycle Ride
Is One of More Than 1,000 Global Events
Supporting Cancer Survivors on Oct 2, LIVESTRONG™ DAY
getavision Kicks Off the LA STAR RIDE from The Abbey West Hollywood
to the Ace Hotel & Swim Club in Palm Springs
WHAT:
The getavision STAR RIDE 2010 is the first multi-city motorcycle ride to celebrate international LIVESTRONG DAY and is attracting riders, celebrities and cancer survivors in the global battle against cancer with a series of STAR RIDE 2010 events slated for Southern California and Atlanta, along with other participants in cities, towns and villages around the world.
The getavision STAR RIDE will support LIVESTRONG Day, a one-day initiative to unite people affected by cancer and raise awareness and funds for the cancer fight.
On October 2, more than 1,000 LIVESTRONG Day events will take place in more than 50 countries around the world in an effort to raise awareness and funds to support the fight against cancer
To learn more about LIVESTRONG DAY the getavision events visit: WWW.STARRIDE.NET
Photo opportunity: Hollywood Kickoff Party, STAR RIDE Launch, Palm Springs Party and Palm Springs Walk of Stars Carol Channing Tribute
WHERE / WHEN:
Oct 1: Hollywood Kickoff Party, Citizen Smith, Hollywood 8pm - 2am
Oct 2: LA STAR RIDE Launch, The Abbey, West Hollywood 8am - 9am
Oct 2: Palm Springs Party, The Ace Hotel & Swim Club, Palm Springs 1pm - 5pm
WHY:
Cancer kills more people globally than AIDS, tuberculosis and malaria combined and will become the leading cause of death in 2010. Together, we will make cancer a global priority and end needless death and suffering from the disease. We can find innovative ways to raise awareness, support people affected by cancer and end the stigma that many survivors face.
About LIVESTRONG:
Founded in 1997 by cancer survivor and champion cyclist Lance Armstrong and based in Austin, Texas, LIVESTRONG fights for the 28 million people around the world living with cancer today. LIVESTRONG connects individuals to the support they need, leverages funding and resources to spur innovation and engages communities and leaders to drive social change. Known for the iconic yellow wristband, LIVESTRONG's mission is to inspire and empower anyone affected by cancer. For more information, visit LIVESTRONG.org.
About getavision:
Founded in 2009, getavision is a part of the Los Angeles-based 501(c) Metropolitan Community Charities and is dedicated to providing inspiration, motivation and support to individuals facing critical health challenges, with a focus on cancer and HIV/AIDS-related illnesses. getavision.org
For interviews or additional information, contact:
John Boswell
Ph: 310.766.5868
Email: boz@getavision.org
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