LIVESTRONG DAY 2010 STAR RIDE Calls for Global Action

Multi-city Motorcycle Ride Tackles Global Cancer Crisis

LIVESTRONG DAY 2010 STAR RIDE Calls for Global Action

Hollywood, CA - The first multi-city motorcycle ride to celebrate international LIVESTRONG DAY is attracting riders, celebrities and cancer survivors in the global battle against cancer with a series of STAR RIDE 2010 events slated for Southern California and Atlanta, along with other participants in cities, towns and villages around the world.

In association with the Lance Armstrong Foundation, the International Union Against Cancer (UICC) and other organizations, Los Angeles-based Metropolitan Community Charities is producing the inaugural STAR RIDE as one of an anticipated 1,000+ events to be held in more than 50 countries on seven continents around the world.

Raising awareness of the global cancer crisis is the goal of the 2010 LIVESTRONG Day events, as cancer has now eclipsed heart disease as the most deadly and expensive disease in the world.  

A focus on the increased risk of cancer in the lesbian, gay, bisexual and transgender (LGBT) community is intended to elevate awareness of this group as being one of the six most at-risk populations.  “We’re both raising awareness and financial support for programs in this community and are reaching out to people around the world to participate,” said John Boswell, program director, recent cancer survivor, and 2010 Leukemia & Lymphoma Society Man of the Year candidate.

Organizers in Southern California and Atlanta are preparing for regional STAR RIDE events, including motorcycle rides from West Hollywood, Long Beach, Orange County and San Diego to Palm Springs, as well as riders converging in Atlanta from surrounding states in the southeast USA for community-wide events.  Individuals in cities, towns and villages around the world are being encouraged to join in their own solo rides and share their experiences online through the official STAR RIDE website: www.StarRide.net.

For more information contact:
John Boswell
Email: boz@getavision.org
Ph: 310.766.5868

getavision @ metropolitan community charities
4953 Franklin Avenue
Los Angeles, CA 90027

Website: http://StarRide.net

International Union Against Cancer / Geneva, Switzerland
Website: http://uicc.org